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DSA Canada – Celebrating 65 years


In 2019, the Direct Sellers Association of Canada is celebrating its 65th Anniversary. 

Since 1954, DSA Canada has established and upheld rigorous standards, ethics and good business practices as the recognized voice of our industry. We are a family of competitors using our combined strength to ensure fairness in regulations and to gain credibility and respect with Canadians.

As an industry that connects 1.2 million Canadians to entrepreneurial opportunity and enrichment, we provide assurance of member company integrity and a foundation of trust for independent sales contractors (ISCs) and consumers.


Canadian Direct Selling – The Numbers

$7.3 B

Total Canadian Economic Impact


$3.5 B

Annual Sales


$1.21 B

Consultant Personal Revenue

$1.31 B

Annual Tax Contribution


1.2 M

Independent Sales Consultants


Of Consultants Are Women


Events & Announcements

DSA Member Infinitus Features on “What She Said” Radio Show
Sixty-Five Years is Worth Shouting About
DSA Canada Responds to Globe & Mail Article
Conference June 21 - 24, 2020 - See You in Blue Mountain, Ontario
Academic Scholarship Recipients Announced by Direct Sellers Association of Canada
Direct Sellers – Why It’s Important Your Company is a DSA Member

What people are saying

Tracie Graham

The Direct Sellers Association of Canada is an incredible network of supportive people with a common goal to grow, learn and inspire one another.
PartyLite Canada

Kaitlin Lake

“I have really enjoyed and hope to continue growing my direct selling business as there are so many great women involved and it truly is an honour to say that I am a part of their team.
Independent Sales Consultant

Kaley Brown

"This experience has given me a new found confidence.  I absolutely love the products that the company has to offer and I feel they are really trying to make a positive difference in the everyday lives of people. The company has also helped me along the way with wonderful training opportunities to better my skills as a consultant".
Independent Sales Consultant

2018 Conference Attendee

If you are interested in learning about the successes of the direct selling landscape in Canada, the annual DSA Conference is the event to attend. Industry experts are welcoming and enthusiastic in their willingness to share and grow the industry in Canada. This is a welcoming group of professionals who really care about helping each other move forward.
Direct Selling Industry Executive

Derek MacDougall

My mother has been selling Avon for as long as I can remember. Her involvement in direct selling has taught me organizational and communication skills. It always amazes me how easily my mother is able to build relationships with people and it has been something that I have aimed to be good at as well.
DSEF Scholarship Winner

Our Members

Mango + Moose
Younique, LLC
USANA Health Sciences
Unicity Canada Ltd.
Tocara Inc.
Thirty-One Gifts Canada Inc.(31 Gifts)
Sunrider International – Canada
Steeped Tea Inc.
Stampin’ Up! Canada
Shaklee Canada Inc.
SeneGence International
Scentsy Canada Enterprises
Reliv Canada Company
Plexus Canada Limited
PartyLite Gifts, Ltd.
Pampered Chef – Canada Corp.
Organo Gold
Nygard Style Direct
Nu Skin Canada Inc.
Noevir Canada, Inc.
NL International Canada Inc.
Nature’s Sunshine Products of Canada Limited
Morinda Canada Co.
MONAT Global Canada
Mary Kay Cosmetics Ltd.
Mannatech, Inc.
LifeVantage Corporation
Juice PLUS+ Canada
Infinitus Innovations
Immunotec Inc.
Gold Canyon Canada, LLC
AVON Canada Inc.
Arbonne International Canada, Inc.
Cutco / Vector Marketing Canada
Amway Canada Corporation
ACN Canada