DSA Rewarded with WFDSA Gold Performance Standard
Under the direction of its CEO Council and Operating Group, each year the World Federation of Direct Selling Associations recognizes national DSAs that uphold a high level of ethical standards and effectively advocate on behalf of the industry. At the recent WFDSA 40 th Anniversary Board of Delegates meeting in Beijing, DSA Canada was awarded Gold Certification for 2018. DSA Canada President, Peter Maddox, was delighted to accept the certificate and to celebrate success with DSA officials from around the world.
The achievement of Gold Certification is based on a number of criteria, including effective association administration, financial management and strategic planning, as well as strong ethics self-regulation, stakeholder relationships and members services. DSA Canada continually strives to improve its performance and to benchmark itself against global association management performance standards.
Canadian Direct Selling – The Numbers
$5 B
Total Canadian Economic Impact
$2.6 B
Annual Sales
in 2017
$924 M
Consultant Personal Revenue
$568 M
Annual Tax Contribution
1.3 M
Independent Sales Consultants
82%
Of Consultants Are Women
Events & Announcements
- DSA Holiday Party
- The DSA is inviting all it's members to join us for our annual DSA Holiday Party. Meet up with friends and colleagues...
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- Member Seminar: Digital Media - Creating Engagement and Driving Innovation
- Join us on November 29 , for the next DSA member seminar. During this free event you’ll learn valuable insights and knowledge about the...
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- Direct Selling Reference Included in Revised North American Trade Deal
- Friday November 16th, 2018
- DSA Canada is pleased to report that, after significant advocacy, a reference to direct selling has been included in the revised North...
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- DSA Canada Statement on United States, Mexico, Canada Agreement (USMCA)
- Monday October 1st, 2018
- On September 30 it was announced that Canada, Mexico, and the United States had come to an agreement in principle on the...
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- Seminar: Doing Business in Canada - November 12, 2018
- The direct selling industry in Canada is thriving and provides an ideal opportunity for established US companies to expand internationally. With its...
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- 2019 DSA Canada Conference - Vancouver - June 23 to 26
- With over 100 attendees and more than 20 speakers the annual DSA Canada Conference is the must attend attend event of the...
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What people are saying about direct selling
Kaitlin Lake
“I have really enjoyed and hope to continue growing my direct selling business as there are so many great women involved and it truly is an honour to say that I am a part of their team”.
Independent Sales Consultant
Kaley Brown
"This experience has given me a new found confidence. I absolutely love the products that the company has to offer and I feel they are really trying to make a positive difference in the everyday lives of people. The company has also helped me along the way with wonderful training opportunities to better my skills as a consultant".
Independent Sales Consultant
Our Members
Since 1954 the Direct Sellers Association of Canada has established and upheld rigorous standards, ethics and good business practices as the recognized voice of our industry.