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COVID-19 Information & Resources

COVID info resources rv3
Date: 09 Apr, 2020

A message from DSA Canada President, Peter Maddox

During these challenging times, the Association’s top priority is ensuring the safety, well-being and security of our direct selling community.

We are working with federal and provincial government agencies to discuss opportunities for direct selling participants – both companies and independent sales consultants – to receive economic support during the COVID-19 pandemic. We are working diligently to ensure that direct sellers are recognized and assisted.

If you face any challenges please let us know. We are ready to assist you and to ensure you have the information you need to maintain your business operations.

Thank you for your membership and ongoing support. We wish you, your families and colleagues continued health and safety.

In an effort to help you during this difficult period, we have put together some resources below.


Relaunch Safely Tip Sheet for Independent Sales Consultants (bilingual) 

Member Webinars

CERB Commonly Asked Questions for Direct Sellers

Government of Canada’s COVID-19 Economic Response Plan: Support for Canadians and Businesses

Health Canada’s COVID-19 Outbreak Updates

Provincial Resources

Canada Emergency Response Benefit – Commonly Asked Questions for Direct Sellers


Who is currently eligible for the Canada Emergency Response Benefit (CERB)?

The benefit is available to workers:

  • Residing in Canada, who are at least 15 years old;
  • Who have stopped working or who have significantly lower income because of COVID-19 and have not voluntarily quit their job;
  • Who have or expect to have no more than $1000 in employment or self-employment income during a benefit period (added April 15);
  • Who had income of at least $5,000 in 2019 or in the 12 months prior to the date of their application; and

Who is not eligible for CERB?

Of specific interest to direct sellers, at this stage anyone who earns more than $1000 income during the prescribed benefit periods is not eligible for CERB. This includes commission-type income.

Do I have to apply now or can I apply later?

Yes, you can apply later. The payments are retroactive to your eligibility date. The benefit is available from March 15, 2020, to October 3, 2020. You can apply no later than December 2, 2020.

If you are unsure about your status or how the benefit criteria may change, it is OK to delay applying.

Should I apply for EI or CERB?

If you have stopped working because of COVID-19, you should apply for the Canada Emergency Response Benefit, whether or not you are eligible for Employment Insurance.

What if someone applies fraudulently?

It is an offence to apply for a government benefit fraudulently. This includes understating income or making misleading statements about employment status. In-depth audits will be carried out on these benefit payments, by the CRA and other government agencies, over the coming months and years.

Is it an option to defer commission payments, to avoid income during a benefits period?

It is the Direct Sellers Association of Canada’s position that direct selling companies should not defer commission payments. Any such action could undermine the legality and integrity of compensation plans, and leave both the company and sales consultant open to audit and government action.


Provincial Government Resources

Make sure you also check out your provincial government’s COVID-19 response websites along with your local municipality for additional information, resources and support.
Provincial resources across the country:

All efforts have been made to ensure that the information included on this page and related links is accurate at the time of publication. However, during this uncertain time, details and interpretations are changing constantly. This information is not to be construed as legal advice or legal guidance. Please consult legal and financial professionals, or relevant government agencies, about your own situation.